Directravel announced the publication of a new book, Travology: Managing Travel Thru The Great Recession, by the company's C.E.O. and Chief Travologist, Vince Vitti. A valuable guide aimed at senior business executives who need to reduce travel expenses and maximize business in these challenging financial times, the book provides turn-key solutions and strategies in an easy-to-read format.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070717/NYTU112 )

For over three decades, Vince Vitti has advised America's top companies on how to expand the effectiveness of their travel operations while reducing costs. Vitti's years of experience in the travel industry have led him to a series of best practices and the evolution of a philosophy he calls Travology - the art and science of travel management.

Highlights of the book include chapters on:

  • Nine Steps for Managing Travel - which address various ways to evaluate a company's T&E policies and procedures, often the second largest corporate expense
  • Setting Up Preferred Vendor Agreements
  • Corporate Barter Opportunities and Exposure
  • Examining Expense Reports and Receipts

During the last recession, many companies that reduced travel, marketing and promotional outreach ended up neglecting their existing customers and prospects in the long term in order to cut short-term costs. While a short-term across-the-board cutback looks like it makes sense on paper, it is one of the surest ways to minimize your future business prospects.

Travology is a must-read for any senior executive who wants to get a better handle on managing travel expenses and fine-tuning the company's travel program.

In his October 27th review of Travology in The New York Times, columnist Joe Sharkey says the following: "...you should get to know [Vince Vitti] - or, at least, learn more about his thinking."

For more information or to order a copy of Travology, please visit www.dt.com or call 1-800-air-travel.

About Vince Vitti

Vince Vitti is Chairman and Founder of Directravel, one of the top travel agencies in the United States, specializing in business travel.

Vitti brings a broad business and information systems background to Directravel. In 1970 he joined Citibank and became Assistant Vice President in charge of Systems and Data Processing and was appointed Vice President and General Manager of Citicorp Travel Services Division in 1978. In 1980, he executed one of the first leveraged buyouts in the travel industry and purchased the travel division of Citibank, (Citi Travel), which today is Directravel.

He is a graduate of Fordham University with a B.S. in Management and Marketing and has been named one of the "Top 25 Most Influential Executives in the Travel Industry" by Business Travel News.

About Directravel

For more than 25 years, Directravel has provided its corporate clients with high-quality business travel management services, internet-based technology solutions and significant cost savings. With corporate offices in Mahwah, New Jersey, and regional offices in New York City; Scranton, PA; Chicago, IL; and San Francisco, CA, Directravel is ranked among the top US corporate travel management firms. More than 300 Directravel travel professionals serve clients at both onsite and offsite locations nationwide.

SOURCE Directravel